Acerno (Akamai) falls in line on retention

August 28, 2009

Bringing their privacy policy in line with the emerging industry standard, Acerno, Akamai’s behavioral targeting company, now only allows user information to be retained for up to one year (previously three years). This brings their policy in line with Akamai’s and is a good development, but a reminder of how many tracking companies still do not have any stated retention period for user data.

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One Response to “Acerno (Akamai) falls in line on retention”


  1. […] and Acerno backtrack on retention October 9, 2009 Back in August, I posted about Acerno shortening its data retention policy from three years to one year, bringing it in line […]


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