It was a week ago that we highlighted the absolutely perplexing opt-out process offered by Visible Measures, a video ad analytics and targeting firm that monitors behavior for sites like MySpace and MTV.
Their opt out process consists of an mailto: link on this page, which at first resulted in a bounce, but seems to go through without a bounce.
But what’s going to happen once the email arrives at Visible Measures is still a mystery. I sent my request on April 20, but have yet to receive any reply or acknowledgment. I hope I don’t have 83 more days to wait.
Will they send me an opt-out cookie to copy to my browsers?
Will they send me a link to a page where I can get an opt-out cookie?
Their policy states that they use standard cookies and flash-cookies; will they provide a means to opt out from both kinds of tracking?